Destination Marketing

Marketing Initiatives for Promoting the Area

• 2009-2010 Marketing Council & Committees
• Marketing Council & Committee Meeting Minutes
• Public Funding Report
• Additional Chamber Information
• Marketing & Tourism Update Presentations

2010 Marketing Initiatives

• Projected Television Markets

Timing is Everything (Scheduling)

• 2010 Projected Placements
• Media Schedule (Jul - Dec 09)
• 2010 Trade Show Schedule
• Co-op Opportunities

It's Working! (Results)

• CVB Insider - Mar 2010
• CVB Insider - Feb 2010
• CVB Insider - Jan 2010
• CVB Insider - Dec 2009
• CVB Insider - Nov 2009
• CVB Insider - Oct 2009
• CVB Insider - Sep 2009
• CVB Insider - Aug 2009
• CVB Insider - Jul 2009
• CVB Insider - Jun 2009
• CVB Insider - May 2009
• CVB Insider - Apr 2009
• CVB Insider - Mar 2009
• CVB Insider - Feb 2009

How Do We Look? (Creative)

2010 - Leisure

• Winter .. Online .. TV .. Print
• Valentine's Day Weekend .. TV
• Spring .. TV
• Airlines .. Porter Air TV .. Direct Air TV .. Spirit Air TV
• Vacation & Visitor Guide covers

2010 - Group Travel

• Winter .. Online .. Print .. Cable TV
• Meeting & Group Planner Guide cover

2010 - Sports Travel

• Print

2009 - Leisure

• Holiday .. Online .. Print .. TV
• Fall .. Online .. Print .. TV .. Spirit .. Direct Air
• Spring/Summer .. Online .. Print .. TV

2009 - Group Travel

• Fall/Winter .. Online .. Print
• Spring/Summer .. Online .. Print

2009 - Meetings Travel

• Online .. Print

2009 - Sports Travel

• Online .. Print

2008 - Leisure

• Spring/Summer .. Online .. Print .. TV

Building Our Image (PR)

• National Publicity Coverage .. Online .. Print/TV .. Value
• Click here for additional PR/Media information

Why We Do What We Do (Research)

• Occupancy Rate Percentages (2005-2009) (PDF)
• 2009-2010 S.C. School Calendar (by County) (PDF)
• Click here for additional Research & Statistics

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