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by Chris Bianco, TeamLogicIT – Myrtle Beach
Email phishing scams, which began in earnest against AOL users in the 1990s, today account for 90% of all data breaches, according to Verizon's latest report on the subject. And despite employers best efforts to train and educate workers, users who get phished still open roughly one-third of all such messages. Hackers commonly bait and reel-in users by combining emotion-fear, urgency, curiosity-with familiar topics such as shopping, document review and credential management. Financially motivated ploys are also quite common. Notably, many phishing subject lines are short and non-specific-often one to four words-illustrating thieves' understanding of busy peoples' preference for quick, informal communications. Moreover, lines that explicitly direct the reader to take some action are clicked on significantly more than others. Here are some of 2019's most prevalent and effective phishing subject-line topics and terms, according to cybersecurity website, Dark Reading.
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